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INSIGHTS & PRACTICAL TOOLS

Better technology decisions
start with better numbers.

Use three focused calculators to frame IT, paid-search and SEO economics—then explore the latest thinking from Knowtion as we publish it.

IT Cost | Paid Search ROAS | SEO Value | Latest Insights
3 DECISIONS. 3 CALCULATORS.

Put a number around the decision.

These tools are intentionally directional—not gated lead forms. Use your actual data where possible, then talk to Knowtion if you want help improving the outcome.

MANAGED IT

IT Cost Calculator

Estimate predictable monthly and annual managed IT support based on the number of people your technology environment supports.

Run your numbers →

Best forBudgeting managed ITMicrosoft licensing available at 10% below Microsoft MSRP.

MARKETING PERFORMANCE

ROAS & Cost Per Lead Calculator

Enter a vendor or channel’s cost, leads, sales and customer value to see true ROAS, cost per lead, cost per sale and profitability context.

Run your numbers →

Primary KPIWhat am I getting back for every $1 spent?

SEO

SEO Paid-Click Value Calculator

Compare organic clicks with the estimated paid-search cost of buying the same traffic using your SEO investment and CPC assumptions.

Example$2,500 SEO → $5,000 paid-click value

Calculate SEO value →

Use real data when possible. For paid CPC and search-market estimates, use your Google Ads account, Keyword Planner or research tools such as SpyFu. Third-party values are estimates, so calculator outputs should be treated as directional business cases—not guarantees.
LATEST INSIGHTS

What we are learning, seeing and solving.

This feed pulls directly from WordPress and automatically stays newest-to-oldest. Publish a new post and it appears here—no page rebuild required.

HAVE A DECISION THE CALCULATORS CANNOT ANSWER?

Bring us the messy version.

Tell us what you are trying to improve, what data you already have and what result matters. We will help frame the next move.